Associate to Bachelors in Strategic Management & Business Analysis

One Choice, Infinite Horizons

Program Overview

The Strategic Management & Business Analysis program focuses on developing strategic thinking and analytical skills. Students learn to analyze business environments, formulate strategic plans, and make data-driven decisions to improve organizational performance and competitive advantage.

Courses offered in Associate to Bachelors Degree in STRATEGIC MANAGEMENT & BUSINESS ANALYSIS

Module 1

  • Course Name

  • Credit Hours

  • Introduction to Business

    This course will introduce you to the principles and functions of business. Business will be discussed as a part of a total social, political and economic environment. The various functional areas of business will be discussed: economic systems, forms of business ownership, management, human relations, marketing, accounting and finance.

  • 6 Credits

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  • Marketing Essentials

    This course is designed to introduce you to the basic marketing concepts. It provides an overview of the marketing functions of selling, promotion, and distribution along with marketing research and strategic marketing process.

  • 6 Credits

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  • Business Communication

    This course is designed to give you a comprehensive view of communication, its scope and importance in business, and the role of communication in establishing a favorable outside the firm environment, as well as an effective internal communications program.

  • 6 Credits

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  • Fundamentals of Accounting

    The Fundamentals of Accounting course provides you with a solid foundation in the principles and practices of accounting; including Accounting Laws and Processes. This course focuses on user orientation of financial accounting, the uses of financial statements, how to analyze a business entity, and how the accounting system is structured.

  • 6 Credits

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  • Introduction to Finance

    Introduction to Finance is a course that introduces basic principles of finance. Through this course, you will be able to develop a fundamental understanding of the finance world, which will help you build a base for pursuing a career in the financial industry.

  • 6 Credits

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  • Management & Administration

    The course is designed to discuss management theories, concepts, techniques, and practices in the context of complex, dynamic, changing and globalizing business world. Applying the functional or process approach to the study of management, the discussion will cover all main management functions: planning, organizing, directing and controlling.

  • 6 Credits

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  • E-Business

    This course explores what an e-business is and how it is managed. E-Business is an interdisciplinary topic encompassing both business and technology. The major characteristics, opportunities, and limitations of this form of business are explored.

  • 6 Credits

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  • Human Resources

    This course examines the role of the human resource professional as a strategic partner in managing today’s organizations. Key functions such as recruitment, selection, appraisal, compensation, and labor relations are examined. Implications of legal and global environments are appraised and issues such as diversity training etc. are analyzed.

  • 6 Credits

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Module 2

Program Overview

  • Eligibility Criteria
    High School Diploma, GED or equiv. International Education

  • Credit Hours
    84 Hours

  • Courses Offered
    14

  • Course Duration
    1 Year (Self-Paced) Program

  • Estimated Fee
    $18,480

Core Business Foundation:

The program typically begins with a solid foundation in core business disciplines, such as accounting, marketing, finance, management, and organizational behavior. This equips students with a well-rounded understanding of how businesses operate.

Professional Development And Networking:

Beyond the classroom, the College of Business places a strong emphasis on professional development and networking. Our students have access to a wide range of opportunities, including career fairs, industry conferences, and guest speaker events.

Global Business Engagement:

The College of Business is committed to preparing students for success in a globalized business environment. Our programs offer unique opportunities for international engagement, including study abroad programs, global business competitions, and collaborations with multinational corporations.

Introduction to business

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Understanding the u.s. business system.
    Understanding the environments of business.
    Conducting business ethically and responsibly.
  In Section 2 of this course you will cover these topics:
    Understanding entrepreneurship and new ventures.
    Understanding the global context of business.
    Managing the business enterprise .
  In Section 3 of this exam you will be evaluated on below listed topics:
    Organizing the business enterprise .
    Managing human resources and labor relations.
    Motivating and leading employees.
  In Section 4 of this course you will cover these topics:
    Understanding marketing processes and consumer behavior.
    Developing and pricing products.
    Distributing products.
  In Section 5 of this course you will cover these topics:
    Promoting products.
    Producing goods and services.
    Managing for productivity and quality.
    Managing information systems and communication technology.
    Understanding principles of accounting.
    Understanding money and banking.
    Understanding securities and investments.
    Understanding financial and risk management.

Marketing Essentials

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Marketing: managing profitable customer relationships
    Company and marketing strategy: partnering to build customer relationships
    The marketing environment
  In Section 2 of this course you will cover these topics:
    Managing marketing information
    Consumer markets and consumer buyer behavior
    Business markets and business buyer behavior
  In Section 3 of this exam you will be evaluated on below listed topics:
    Customer-driven marketing strategy: creativing value for target customers
    Product, services, and branding strategies
    New-product development and life-cycle strategies
  In Section 4 of this course you will cover these topics:
    Pricing products: understanding and capturing customer value
    Pricing products: pricing strategies
    Marketing channels and supply chain management
  In Section 5 of this course you will cover these topics:
    Retailing and wholesaling
    Communicating customer value: integrated marketing communication strategy
    Advertising and public relations
    Personal selling and sales promotion
    Direct and online marketing: building direct customer relationships
    Creating competitive advantage
    The global marketplace
    Marketing ethics and social responsibility

Business communication

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Understanding business communication in todays workplace
    Communicating in teams and mastering listening and nonverbal communication
  In Section 2 of this course you will cover these topics:
    Planning business messages
    Writing business messages
  In Section 3 of this exam you will be evaluated on below listed topics:
    Completing business messages
    Choosing and using media for brief messages
  In Section 4 of this course you will cover these topics:
    Writing routine and positive messages
    Writing negative messages
  In Section 5 of this course you will cover these topics:
    Writing persuasive messages
    Understanding and planning reports and proposals
    Writing and completing reports and proposals
    Preparing and giving oral presentations
    Building careers and writing rsums
    Applying and interviewing for employment

Fundamentals of accounting

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Accounting and the business environment
    Recording business transactions
    The adjusting process
  In Section 2 of this course you will cover these topics:
    Completing the accounting cycle
    Accounting for a retail business
    Internal control and cash
  In Section 3 of this exam you will be evaluated on below listed topics:
    Receivables
    Inventory
    Long-term assets: plant assets and intangibles
  In Section 4 of this course you will cover these topics:
    Current liabilities and payroll
    Corporations and stockholders' equity
    Long-term liabilities
    The statement of cash flows
  In Section 5 of this course you will cover these topics:
    Financial statement analysis.
    Introduction to management accounting
    Job order costing
    Process costing
    Cost-volume-profit analysis
    The master budget and responsibility accounting
    Flexible budgets and standard costs
    Special business decisions and capital budgeting

Introduction to finance

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    An introduction to the foundations of financial management - the ties that bind
    The financial markets and interest rates
    Understanding financial statements and cash flows
  In Section 2 of this course you will cover these topics:
    Evaluating a firm's financial performance
    The time value of money
    Risk and return
  In Section 3 of this exam you will be evaluated on below listed topics:
    Bond valuation
    Stock valuation
    Capital-budgeting techniques and practice
  In Section 4 of this course you will cover these topics:
    Cash flows and other topics in capital budgeting
    Cost of capital
    Determining the financing mix
  In Section 5 of this course you will cover these topics:
    Dividend policy and internal financing
    Short-term financial planning
    Working-capital management
    Current asset management
    International business finance

Management & administration

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Introduction to management and organizations.
    Management yesterday and today.
    Organizational culture and environment: the constraints.
  In Section 2 of this course you will cover these topics:
    Managing in a global environment.
    Social responsibility and managerial ethics.
    Decision-making: the essence of the manager's job.
  In Section 3 of this exam you will be evaluated on below listed topics:
    Foundations of planning.
    Strategic management.
    Planning tools and techniques.
  In Section 4 of this course you will cover these topics:
    Organizational structure and design.
    Communication and information technology.
    Human resource management.
  In Section 5 of this course you will cover these topics:
    Managing change and innovation.
    Foundations of behavior.
    Understanding groups and teams.
    Motivating employees.
    Leadership.
    Foundations of control.
    Operations and value chain management

E-business

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Overview of ec.
    E-commerce market mechanisms.
  In Section 2 of this course you will cover these topics:
    Reatailing in e-commerce: products and services.
    Consumer behavior, customer service, and advertising.
  In Section 3 of this exam you will be evaluated on below listed topics:
    Company-centric b2b and collaborative commerce.
    Public b2b exchanges.
  In Section 4 of this course you will cover these topics:
    Intrabusiness, e-government, c2c, e-learning, and more.
    Mobile commerce.
  In Section 5 of this course you will cover these topics:
    Laws, ethics, and cyber crime.
    Payments and order fulfillment.
    E-strategy, internet communities, and global ec.
    Infrastructure and application development.

Human resources

Topics Covered in This Course:
  In Section 1 of this course you will cover these topics:
    Introducing hrm
    Human resource strategy and planning
    Recruitment
  In Section 2 of this course you will cover these topics:
    Selection: shortlisting and interviews
    The employment relationship
    Introduction to the learning process
  In Section 3 of this exam you will be evaluated on below listed topics:
    Learning and development programmes
    Performance appraisal and performance management
  In Section 4 of this course you will cover these topics:
    Payment systems
    Managing employee welfare
  In Section 5 of this course you will cover these topics:
    Health and safety
    Partnership, employee involvement and high performance working
    Discipline and grievance
    Dismissal, redundancy and outplacement

Fundamentals of Strategic Management & Business Analysis

Topics Covered in This Course:
  In Section 1 Principles of Strategic Management of this course you will cover these topics:
  • Theories and Models of Strategic Management
  • Strategic Role of Business Analysis
  • Best Practices in Strategic Management
  In Section 2 Environmental Scanning and Analysis of this course you will cover these topics:
  • PESTEL Analysis
  • SWOT Analysis
  • Industry and Competitive Analysis
  In Section 3 Strategic Planning and Implementation of this course you will cover these topics:
  • Developing Strategic Plans
  • Implementing Strategic Initiatives
  • Monitoring and Evaluating Strategies
  In Section 4 No title available. of this course you will cover these topics:
No topics available.
  In Section 5 Ethics in Strategic Management and Business Analysis of this course you will cover these topics:
  • Ethical Considerations in Strategic Management
  • Managing Ethical Dilemmas
  • Ensuring Ethical Business Practices

Introduction to Strategic Management & Business Analysis

Topics Covered in This Course:
  In Section 1 Basics of Strategic Management of this course you will cover these topics:
  • Definition and Scope of Strategic Management
  • Strategic Management Processes
  • Role of Strategic Managers
  In Section 2 Business Analysis Fundamentals of this course you will cover these topics:
  • Principles of Business Analysis
  • Business Analysis Techniques
  • Importance of Business Analysis
  In Section 3 Strategic Planning of this course you will cover these topics:
  • Developing a Strategic Plan
  • Environmental Scanning and Analysis
  • Setting Strategic Objectives
  In Section 4 Business Model Analysis of this course you will cover these topics:
  • Analyzing Business Models
  • Business Model Innovation
  • Assessing Business Model Viability
  In Section 5 Emerging Trends in Strategic Management and Business Analysis of this course you will cover these topics:
  • Technology in Strategic Management
  • Innovation and Strategic Management
  • Future Directions in Business Analysis

Strategic Management & Business Analysis Principles

Topics Covered in This Course:
  In Section 1 Strategic Planning Principles of this course you will cover these topics:
  • Developing Strategic Goals
  • Aligning Strategies with Business Objectives
  • Strategic Implementation and Execution
  In Section 2 Business Analysis Principles of this course you will cover these topics:
  • Business Analysis Frameworks
  • Techniques for Effective Business Analysis
  • Business Analysis in Different Contexts
  In Section 3 Risk Management in Strategic Management of this course you will cover these topics:
  • Identifying Strategic Risks
  • Risk Assessment and Mitigation
  • Risk Management Frameworks
  In Section 4 Performance Measurement in Strategic Management of this course you will cover these topics:
  • Developing Performance Metrics
  • Monitoring Strategic Performance
  • Reporting and Communicating Performance
  In Section 5 Innovation in Strategic Management of this course you will cover these topics:
  • Driving Innovation through Strategy
  • Leveraging Technology for Strategic Advantage
  • Case Studies in Strategic Innovation

Strategic Management & Business Analysis Analysis

Topics Covered in This Course:
  In Section 1 Data Analytics in Strategic Management of this course you will cover these topics:
  • Importance of Data in Strategic Management
  • Types of Strategic Data
  • Data Collection and Management
  In Section 2 Statistical Analysis in Business Analysis of this course you will cover these topics:
  • Descriptive and Inferential Statistics
  • Data Analysis Techniques
  • Statistical Software Tools
  In Section 3 Performance Measurement and Metrics of this course you will cover these topics:
  • Key Performance Indicators (KPIs)
  • Measuring Business Success
  • Performance Reporting
  In Section 4 Strategic Analysis Techniques of this course you will cover these topics:
  • Scenario Planning and Analysis
  • Sensitivity Analysis
  • Balanced Scorecard
  In Section 5 Reporting and Visualization in Strategic Management of this course you will cover these topics:
  • Creating Strategic Dashboards
  • Reporting Tools and Techniques
  • Visualizing Strategic Data

Strategic Management & Business Analysis Applications

Topics Covered in This Course:
  In Section 1 Case Studies in Strategic Management of this course you will cover these topics:
  • Analyzing Strategic Management Case Studies
  • Problem Solving and Decision Making
  • Lessons Learned
  In Section 2 Simulation Exercises in Business Analysis of this course you will cover these topics:
  • Strategic Management Simulations
  • RolePlaying Scenarios
  • Debriefing and Analysis
  In Section 3 Project Management in Strategic Management of this course you will cover these topics:
  • Principles of Project Management
  • Project Planning and Execution
  • Evaluation and Reporting
  In Section 4 Fieldwork and Internships of this course you will cover these topics:
  • Gaining Practical Experience in Strategic Management
  • Professional Development
  • Reflective Practice
  In Section 5 Capstone Projects in Strategic Management of this course you will cover these topics:
  • Developing a Capstone Proposal
  • Conducting Research and Analysis
  • Presenting Findings

Strategic Management & Business Analysis Strategies

Topics Covered in This Course:
  In Section 1 Developing Strategic Management Strategies of this course you will cover these topics:
  • Strategic Planning Techniques
  • SWOT Analysis for Strategy Development
  • Creating a Strategic Roadmap
  In Section 2 Business Analysis Strategies of this course you will cover these topics:
  • Business Process Improvement
  • Business Transformation Initiatives
  • Strategic Use of Business Analysis
  In Section 3 Strategic Implementation and Execution of this course you will cover these topics:
  • Implementing Strategic Initiatives
  • Managing Change in Organizations
  • Measuring Strategic Success
  In Section 4 Advanced Business Analysis Techniques of this course you will cover these topics:
  • DataDriven Business Analysis
  • Business Intelligence and Analytics
  • Predictive and Prescriptive Analytics
  In Section 5 Global Strategic Management Practices of this course you will cover these topics:
  • International Business Strategies
  • CrossCultural Strategic Management
  • Global Market Trends
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Course Details